Get Ready for a New Household Name

Bill Gates is synonymous with computing. Somewhat less so, unless you’re a geek, is Steve Ballmer. Ballmer was the guy who took the reins from Gates, and we kind of hold him responsible for what Microsoft has become–both good and bad. The new name to listen out for is Satya Nadella, as of February 4 of this year. He has […]

How “Free Stuff” on the Web Really Works

Everything has a cost of some type. That’s basic economics. It’s not always a monetary cost; sometimes it’s a price paid in effort, and sometimes it’s an “opportunity cost,” which means that as a result of choosing one thing you can’t take full advantage of another opportunity. An example of that would be in how we choose to spend our […]